Shelley Wildeman

Art Direction and Graphic Design

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Task: Concept and design for Hospital for Sick Children sponsorship newspaper ad
Client: Saturn cars
Firm: Cossette








Task: Art direction, design and photo art direction for flyer
Client: Home Outfitters
Firm: Fuel Advertising








Task: Art direction, design and photo art direction for flyer
Client: Home Outfitters
Firm: Fuel Advertising







Task: Design for gift cards and carriers
Client: Sears
Firm: The Pente Corp.






Task: Design (within global branding) and production artwork for Alumni event
Client: PriceWaterhouseCoopers Alumni Association
Firm: PriceWaterhouseCoopers in-house





Task: Design (within global branding) and production artwork for Partners Conference
Client: PriceWaterhouseCoopers
Firm: PriceWaterhouseCoopers in-house





Task: Art direction and design for “Jazzin up the Neighbourhood” promotion
Client: Duke of York pub and others
Firm: Echo Advertising








Task: Design for website
Client: Evan Penny, sculptor





Task: Art direction, design, photo supervision, magazine fashion spreads
Client: The Bay
Firm: Saffer Advertising






Task: Design for “Colours” loyalty program variable print newsletter
Client: Sears
Firm: The Pente Corp.






Task: Design for Sales and Industry logo & brochure
Client: Toronto International Film Festival Group
Firm: Endeavour Communications







Task: Concept and design for transit shelter and brochure cover
Client: Bell Walk for Kids sponsorship
Firm: Cossette



Task: Design for an education conservation folder for kids
Client: Union Gas
Firm: Diefenbach Elkins






Task: Design and page layout for annual report
Client: Access Copyright
Firm: MacPhee



Task: Concept and design for small space ads
Client: Oxford Learning
Firm: Strategic Objectives







Task: Concept and design for Private Client Services newspaper ads
Client: Bank of Bermuda
Firm: Cossette






Task: Art direction and design for newspaper ads
Client: Saturn VUE and ION
Firm: Cossette



Task: Art direction and design for the “15/15 Sale” newspaper ad
Client: Shoppers Drug Mart
Firm: Cossette



Task: Design for Shoppers Drug Mart Optimum Points offer direct mail
Client: AIG Insurance
Firm: The Pente Corp.



Task: Art direction, design and photo art direction for cosmetics and fragrances flyer
Client: The Bay
Firm: Saffer advertising





Design for various Logos and Icons


An experienced "hands-on" tactical art director and graphic designer, I have compiled an extensive body of work in both a freelance and full-time capacity.
My interest is in good design that communicates effectively.

This interest is manifested in print advertising, brochures, catalogues, flyers, point of purchase, direct marketing, websites, logos, and promotional materials.

I have much experience working on behalf of retail clients in particular.

The skills and experience that I offer include design and layout, sketches, mock-ups, meetings with internal teams or clients, and providing art direction for printers, photographers, illustrators and production departments.

My proficiency level with Adobe InDesign, QuarkXpress, Adobe Illustrator and Photoshop is high. I have a good basic understanding of MS Office, Dreamweaver and HTML.

I can be contacted at: mail@shelleywildeman.com



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©2010 Shelley Wildeman | Website Design: Shelley Wildeman